New YouTube CEO Neal Mohan says that NFT will help strengthen the relationship between content creators and their fan communities.
After serving as Chief Product Officer for more than seven years, Neal Mohan has been appointed YouTube’s leader to replace Susan Wojcicki, who recently resigned. This transfer of personnel is said to be a good sign for those who are fans and supporters of Web3.
During his time with the world’s largest video sharing platform, Mr. Mohan has always kept an open mind to the internet and surrounding platforms. Last year, he revealed that YouTube was considering integrating Web3 through the metaverse or NFT to claim ownership of online content.
The new CEO of YouTube said:
“We believe that new technologies like blockchain and NFT can help content creators build deeper relationships with their fans. While there are still many things to consider, we still think they have incredible potential.”
According to Mohan, NFT can be a way for fans to own videos, artwork and even unique experiences from their favorite artists. From there, new ways of collaborating between creators and their audience will be opened.
Regarding the metaverse, Mohan said the technology is still in its infancy, but YouTube will bring more interaction to the games and make them come to life.
In the past, YouTube also once said goodbye to one of its veteran leaders. In January 2022, Mr. Ryan Wyatt – Gaming Director with 7 years of experience working for YouTube, decided to move to Web3 and became the CEO of Polygon Studios.
Google itself has recently made significant strides into Web3. In October 2022, the corporation launched a cloud computing service for Ethereum projects and developers called Blockchain Node Engine. The tech giant also announced that it will soon expand new products on Solana this quarter.